For solar and storage contractors
A 117-page operating system for winning more marketplace deals now that the federal residential tax credit has ended.
33 chapters, 10 objection scripts, 5 ready-to-send campaigns, and a 90-day rollout your team can start on Monday.
$99 one time, instant download
Every purchase includes a free 45-minute coaching call — we look at your actual marketplace numbers together and pick the one thing to fix first.
PDF and editable Word file, plus printable script cards and worksheets.
Free diagnostic
Six questions, two minutes. You get a score out of 18, the single biggest leak in your process, and a 30-day plan for closing it.
Take the Marketplace AuditComplete package
The Battery Backup Planner is a guided web form your customers fill out themselves. It walks a homeowner through what they want to keep running in an outage, captures their loads, panel photos, and utility details, and sends your team a storage lead that is already qualified — instead of an email that says "how much for a battery?"
The Full Set customizes it for your company:
That link is the standard version. Yours arrives with your logo, your utilities, and your lead routing already in place.
What you receive
Setup begins within 2 business days of purchase.
Six phases in order, from response speed to video to follow-up to measurement. Each with a success test.
First-contact, the 11-beat proposal walkthrough, objection videos, and re-engagement. Beat by beat, with timings.
Ten scripts covering acknowledgments, price objections, the tax credit question, and the graceful loss.
Storage retrofit, cold-lead revival, customer expansion, referral, and newsletter. Full copy, not outlines.
Cash, loan, lease, PPA, and prepaid lease compared honestly — including the drawbacks of the one you earn most on.
Channel unit economics, the response-time audit, a territory sheet, and a Day-0 baseline so you start measuring immediately.
It takes two minutes and it will tell you whether you need this at all. If your score comes back above 15, keep your money.
Take the free audit Get the Playbook